Exceptional Magazine : 2012 Exceptional Magazine
Exceptional Australia 2012 33 What female entrepreneurs want • Loans for business start-ups without equity • Access to information for start-ups • Recognition of the economic benefts of female entrepreneurs to ensure changes to policy and programs • Changes and assistance to make the issuing of stock options easier • Removal of payroll tax • De-stigmatise part-time work so women can compete • More online educational opportunities • Tax deductible child-care • A list of 'board-ready' women so female entrepreneurs can approach them to participate in advisory boards On the agenda was a presentation by motivational speaker and business consultant Avril Henry on 'The psychology of success, preventing self sabotage and how great leaders are made'. It also included a panel discussion with Entrepreneur Of The Year National judges Melissa Widner and Carla Zampatti AC and 2011 Champion of Entrepreneurship Lyndsey Cattermole AM on their own entrepreneurial journeys. Yolanda Vega from the Australian Women Chamber of Commerce and Industry hosted a facilitated discussion in which attendees engaged in a robust debate about what female entrepreneurs need to build their businesses. In both emerging markets and developed countries, enterprising women encounter gender-specifc obstacles that cannot be easily overcome without the intervention of the public and private sectors. In 2011, Ernst & Young examined some of the reasons businesses owned by women tended to lag behind those owned by men in terms of growth and international reach. While many women start businesses, few achieve annual revenue over $1 million and fewer still intend to expand offshore. Lack of funds to invest, lack of networks, and juggling work and family responsibilities mean that female entrepreneurs may not achieve the same high levels of growth in their businesses as their male counterparts. Despite their varied backgrounds, participants raised startlingly similar issues and challenges during the Entrepreneurial Women workshop. Assistance during start-up, child care and access to capital were all raised as areas where change is desperately needed. While paid maternity leave has provided long-awaited relief for many working women, those running their own businesses said it was expensive and often not prudent to take a long break from their business. Access to senior female leaders as mentors and advisors was also a hot topic. "As more women join the ranks of the ASX 200 boards we expect there Lynn Kraus, Sydney Offce Managing Partner, Ernst & Young "We need more entrenpreneurial women to act as role models; to stand up and say wecandoit,we can run amazing businesses." Naomi Simson, RedBalloon will be a trickle-down effect," Kraus says. "With better visibility of female leaders, hopefully more women will recognise that they can be just as successful." 2011 National Industry category winner Naomi Simson agrees that seeing other women succeed and be recognised for their success is essential in inspiring others to start and continue their own business. "I think we need more visibility of women who are running successful businesses and that was my main motivation for entering the Entrepreneur Of The Year program," she says. "We need more entrepreneurial women to act as role models; to stand upandsaywecandoit,wecanrun amazing businesses." Kraus said the inaugural Entrepreneurial Women workshop was a great success. "Through the program we have seen that there is a clear need for more opportunities for female business owners to connect," she says. Ernst & Young will continue to develop the Entrepreneurial Women program in 2012.
2011 Exceptional Magazine
2013 Exceptional Magazine